DLF, the largest real estate builder in the country, has removed the tagline ‘Building India’ from all cricket grounds following legal hassles. DLF is the official sponsor of the Indian Premier League (IPL), which is under controversy these days. DLF had bagged the title sponsorship rights for the IPL T20 tournament for a five-year period at Rs 40 crore per year.
A writ petition filed by the Lucknow bench of the Allahabad High Court forced DLF to take the decision. The bench had wanted the word ‘India’ to be removed across the cricket fields as cricketers, groundsmen and other persons were walking over it. The Sports Ministry had written a letter to IPL and DLF for misusing the tagline and asked them to remove the logo near the bowlers’ run-up.
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